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The Potato Sustainability Alliance Announces Newest Member

By March 19, 2020 April 9th, 2021 No Comments

The Potato Sustainability Alliance Announces Newest Member

Madison, WI – As the Potato Sustainability Alliance continues to expand, it announced today that the Charlottetown, P.E.I.-based breeding and seed potato trading company HZPC Americas Corp has joined the Alliance.  As an active member in the Potato Sustainability Alliance, HZPC will work together with member companies, grower organizations, conservation groups, academia, public sector partners and other stakeholders, representing over $100 billion in combined revenue, to continue improving potato sustainability in the United States and Canada.

Founded in 1898 and rooted in The Netherlands, HZPC has grown to become a global market leader in seed potato trading, innovative breeding and concept development.  HZPC offers innovative potato varieties that are optimized for local growing conditions.  With over 400 employees across 19 countries, and exports to over 90 countries, HZPC contributes to the availability of responsible food for the well-being of millions of people worldwide.

“We are very excited to have HZPC join us in this important work and look forward to collaborating with them as we seek to accelerate the scale and impact of PSA’s sustainability program,” said Laura Scandurra, Executive Director of the Potato Sustainability Alliance.  “Fostering collaboration across the value chain is an essential component of PSA.  By joining our organization and partnering with our members and potato farmers, HZPC can help catalyze opportunities for ongoing improvement in potato sustainability.”


Potato Sustainability Alliance:  The Alliance is a platform for farmers, supply chain partners, industry organizations, non-governmental organizations, universities and advisors to work together to define, measure and advance potato sustainability in the United States and Canada.  Members of the Alliance, together with over 550 U.S. and Canadian farmers, are committed to identifying and acting on diverse opportunities throughout the value chain for ongoing improvement in potato production sustainability.

If your interests align with those of the Potato Sustainability Alliance, we would like you to join.  Contact us at for more information.